Find keywords and build lists

Expand a seed into keyword ideas, shortlist them, and put a list onto a client's tracker.

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Keywords explorer

Keywords → Keywords explorer expands a seed keyword into what people search, with volume, cost per click and difficulty.

  1. Enter a seed

    Type a seed keyword (for example emergency dentist), choose the client the lookup is billed to, the market, and a mode:

    Mode

    What it returns

    Ideas

    Terms around the same topic

    Suggestions

    What autocomplete offers

    Related

    What else searchers look for

    Questions

    Phrased as a question

  2. Filter

    Narrow the Keyword ideas with Filters: words to include (all or any of them), words to exclude, and ranges for volume, difficulty and cost per click. Filtering a seed you've already looked up is free — the expansion is bought once per seed, mode and market.

  3. Keep what's worth chasing

    Select rows and Save to list, choosing an existing list or a new one. Export every matching row, not just the visible page, as a CSV.

A row with an unknown volume or difficulty is left out of a filter on that number, and counted, rather than treated as zero.

Metrics for terms you already have takes a list (one per line) and returns metrics, intent and history in one call — priced per call, not per keyword. It's the only way to get numbers for Bing, YouTube or Amazon.

Keyword lists

Keywords → Keyword lists holds shortlists that aren't tracked yet. A list belongs to one client or to the agency, and each keyword can carry a note. When a list is ready, choose Add list to tracker and pick the tracker. The keywords are captured on the next run.

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